Research
Research competitors, accounts and markets with context.
Give AIRA a competitor, target account or market to investigate. Get a sourced document, persona or interactive one-pager grounded in your business context.
Find the right solution
Choose the surface that matches the research job.
Use Chat to investigate, Studio to prepare approved campaign material and Workflows to repeat a defined research process.
New question
Chat
Ask AIRA to examine a competitor, account or market in plain language. It can combine public research with connected business context and produce a document or interactive one-pager.
Campaign assets
Studio
Turn an approved brief into campaign copy or visuals. Studio drafts and queues the material for your team to review; it does not analyze your data.
Repeated research
Workflows
Run a defined series of research and drafting steps in order. Add a human checkpoint before the work moves into campaign production.
Review competitor sites and pricing
Give AIRA a competitor site to read. It organizes products, positioning and pricing into an interactive one-pager you can share.
Prepare account research
Collect relevant details from an account's public presence and place them in a concise document for your team.
Add your market context
Compare external findings with products, orders, site behavior and Meta campaign context from your connected sources.
Build evidence-based personas
Turn customer patterns and research findings into personas that can guide a campaign brief.
Find relevant YouTube creators
Research creators for a defined audience and organize ten candidates in a table for review.
Evidence behind the work
Research stays connected to its sources.
AIRA separates source material from interpretation. Your team can inspect the business evidence behind each conclusion.
- Connected business facts come from real queries against Shopify, GA4 and Meta.
- Revenue figures can be followed back to the orders that produced them.
- Audience criteria and the matching customer count appear before a segment is saved.
- A person approves any research output before it leaves the workspace.
Workflows & demos
See each research job from input to review.
Follow Competitive Analysis, Persona to Campaign Brief and YouTube Influencer Finder through their ordered steps. Each demonstration shows where source review, connected context and human approval fit.
Competitive Analysis
How a competitor positions, prices, and targets, read from their own pages.
- Web search on
The prompt
Read triplewhale.com and their pricing page, then build me an interactive one-pager comparing how they position themselves against how we do — what they lead with, who they target, and where their pricing sits.
Run in AIRACompetitive Analysis
Interactive one-pager
Persona to Campaign Brief
A persona becomes a briefed re-engagement series your team can pick up.
- A saved persona
The prompt
@persona <name> — write a campaign brief for a re-engagement email series aimed at her, and save it as a document.
Run in AIRAPersona to Campaign Brief
Saved document
YouTube Influencer Finder
Ten creators, their reach, and why each one fits your product.
- Web search on
The prompt
Find ten YouTube creators in the trail running space whose audience fits our product. Put them in a table with the channel, subscriber count, and one line on why they're a fit.
Run in AIRAYouTube Influencer Finder
Table in chat
Workspace controls
Your research remains inside your organization.
Each workspace keeps its data, brand context and generated material separate. Your team controls what is approved for wider use.
- Research data is isolated within the workspace that owns it.
- Brand DNA supplies the voice and visual context for generated material.
- Your team reviews every brief, persona and asset before external use.
- Outputs identify the source context and query results behind the work.
Start your research