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Campaign management

Plan, draft, queue and review campaign work.

Build the campaign plan with AIRA, prepare the material and place drafts in Studio. Your team reviews every item before it goes out.

Connected campaign and customer data becomes a plan, content queue and review brief
KKlaviyoCampaigns and flows
MMetaCampaign results
SShopifyCustomers and orders
AccessFuel mark
PlanCampaign calendarSets the work in order
DraftChannel contentPrepares copy and visuals
QueueReview listHolds items for approval

Find the right solution

Give analysis, production and repetition separate roles.

AIRA handles the questions behind the plan. Studio manages draft content, and Workflows coordinate repeated steps and checkpoints.

Plan the work

Chat

Ask AIRA to examine connected campaign results, define an audience or write a campaign brief. This is where the analysis behind the plan happens.

Draft and review

Studio

Prepare campaign copy and visuals, arrange the queue and collect human review. Studio works from approved inputs rather than analyzing source data.

Campaign process

Workflows

Connect planning, briefing, drafting and approval in a repeatable sequence. Schedule the process when the same campaign job returns.

  1. Review recent Klaviyo sends

    Use AIRA to examine the last 90 days of campaign results before choosing next month's messaging plan.

  2. Build a 30-day campaign calendar

    Organize proposed sends, audiences and creative needs into a plan your team can inspect.

  3. Turn personas into campaign briefs

    Translate an approved persona into channel, message and creative guidance for the production team.

  4. Draft channel content in Studio

    Prepare copy and visuals from the approved plan without asking Studio to perform customer or campaign analysis.

  5. Queue every item for review

    Keep draft work in an ordered review queue so a person can approve it before distribution.

Planning evidence

Campaign decisions retain their business basis.

The findings behind a plan come from connected queries, not assumptions. Reviewers can see why an audience or message entered the calendar.

  • Klaviyo, Shopify and Meta findings are produced by real queries against connected data.
  • Campaign revenue can be traced to the Shopify orders behind the total.
  • Every proposed segment displays its conditions and matching count before saving.
  • A named human step clears campaign material before it leaves the workspace.

Workflows & demos

Watch a campaign move through defined stages.

30-Day Campaign Calendar, Social Media Calendar and Persona to Campaign Brief show the path from analysis to planned work. Each sequence identifies when Studio receives approved inputs and when your team reviews the output.

Table in chat16 runs

30-Day Campaign Calendar

Next month's sends, planned from how the last 90 days actually performed.

  • Klaviyo connected
  • Data access on

The prompt

Look at how our Klaviyo campaigns performed over the last 90 days, then build me a 30-day campaign calendar for next month. Give it to me as a table with the date, campaign type, audience and subject line angle for each send.

Run in AIRA
AIRA / AIRA chat

30-Day Campaign Calendar

Table in chat

Screen recording of AIRA running 30-Day Campaign Calendar. Coming soon.

Campaign controls

Plans and drafts remain under your team's control.

Workspace boundaries keep campaign information with the correct organization. Approval separates internal preparation from anything intended for a channel.

  • Campaign records, audiences and drafts are partitioned by workspace.
  • Brand DNA keeps campaign language aligned with the brand using it.
  • No queued item is treated as approved until a person reviews it.
  • Plans retain the connected findings, briefs and source context that shaped them.

Plan the next campaign

Give your team one place to prepare and review the work.

Try AIRA

See it on your data.

Know who matters. Understand why. Launch what comes next. Growth moves your team can act on this week.

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